One Day University | Making Better Choices: The Art and Science of Rational Decision Making

The average American life expectancy is almost 80 years. A back of the envelope calculation suggests we spend 25 years sleeping, 11 years at work, 6-8 years shopping, 2 years watching commercials, and 30 years consuming digital media. In other words, we spend the majority of our time producing and consuming the output of enterprises. Have you considered the impact of your choices on your own quality of life or on society broadly? Enterprise literacy means an appreciation of the relationship between the products you buy, the firm you work for, and the societal values that are important you. Is it critical that you ask these questions: How do I get more satisfaction from my time and money, Who do I trust and why? What is important to me?

Sonia Marciano / New York University Stern Business School 
Sonia Marciano is a Clinical Full Professor of Management and Organizations at NYU Stern, where she has been since 2007. She has taught Strategy at Columbia Business School and was an Institute Fellow and Senior Lecturer at Harvard University’s Institute for Strategy and Competitiveness. Prior to her time at NYU, she was a Clinical Professor of Management and Strategy at Northwestern University’s Kellogg School for eight years, as well as a Visiting Professor of Strategy at the University of Chicago. She was awarded Best Professor in Executive Education at Stern 6 times, as well as Favorite Professor Kellogg EMBA 6 years in a row.

$95

The Watson Hotel
440 W 57th St
New York, NY 10019











When: Sat., January 19, 2019 at 10:00 am - 12:15 pm

The average American life expectancy is almost 80 years. A back of the envelope calculation suggests we spend 25 years sleeping, 11 years at work, 6-8 years shopping, 2 years watching commercials, and 30 years consuming digital media. In other words, we spend the majority of our time producing and consuming the output of enterprises. Have you considered the impact of your choices on your own quality of life or on society broadly? Enterprise literacy means an appreciation of the relationship between the products you buy, the firm you work for, and the societal values that are important you. Is it critical that you ask these questions: How do I get more satisfaction from my time and money, Who do I trust and why? What is important to me?

Sonia Marciano / New York University Stern Business School 
Sonia Marciano is a Clinical Full Professor of Management and Organizations at NYU Stern, where she has been since 2007. She has taught Strategy at Columbia Business School and was an Institute Fellow and Senior Lecturer at Harvard University’s Institute for Strategy and Competitiveness. Prior to her time at NYU, she was a Clinical Professor of Management and Strategy at Northwestern University’s Kellogg School for eight years, as well as a Visiting Professor of Strategy at the University of Chicago. She was awarded Best Professor in Executive Education at Stern 6 times, as well as Favorite Professor Kellogg EMBA 6 years in a row.

$95

The Watson Hotel
440 W 57th St
New York, NY 10019

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